Branding a Recreational Marijuana Market
The recreational marijuana industry is loaded with both opportunity and uncertainty, but ultimately, it is going to be one of the fastest growing industries in the near future. As the industry welcomes an influx of new providers and increasing competition, it’s imperative to stand out from the crowd. Professional branding is one way to do that. Check out this piece from Tray Creative, who has featured us as one of the top seven pot-related companies that have “hit the mark” in great branding.
Incorporating easily identifiable brand elements (namely, a goat), clean and professional package design, and a friendly and informative brand voice, Mountain Medicine has built a strong, differentiated brand for its line of old-fashioned, hand-crafted edibles.
Check out the story here.
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